Insights
Notes on design, brand and growth.
Short, practical thinking from the people who make the work.
· 4 min read
ITIN.ORG: selling trust in an IRS process
When a client hands you their passport from another country, design has one job: prove you're real.
· 5 min read
app.itin.org: one system for clients and for the team
The portal clients see and the back office the team uses are two sides of the same product. Splitting them is expensive.
· 4 min read
Fudinow: a POS that keeps going when the internet drops
In a restaurant, three things must always be fast: tables, sales and the kitchen. Everything else comes after.
· 4 min read
Fudinow Apps: the same screen on desktop, iPad and Android
A native app doesn't have to be a cut-down version. The rule: every screen matches the web.
· 4 min read
LlantasYa: buying tires by vehicle and by voice
Almost nobody knows their tire size. So the store starts with the car, and YAKO handles the rest.
· 4 min read
LlantasYa for business: a marketplace has two customers
For buyers to find tires, sellers have to be able to list them without hassle. That's why merchants.llantasya.com exists.