Insights · October 4, 2026 · 4 min read
LlantasYa for business: a marketplace has two customers
For buyers to find tires, sellers have to be able to list them without hassle. That's why merchants.llantasya.com exists.

A marketplace lives on two sides: buyers who find what they need and sellers with inventory available. If sellers struggle to list, buyers find nothing.
merchants.llantasya.com is the portal for that second customer. Sign-up starts by searching the store's name or address, and from there the business lists its catalog, keeps inventory in sync and gets alerts when it's time to restock.
In the dashboard, sellers approve, prepare and dispatch orders and see their metrics in real time: sales, units and conversion, with clear payments and invoicing. There's no sign-up fee; only a commission on sales.
The portal adapts to each kind of business: distributors moving volume, chains with several locations, workshops that receive prepaid customers ready for installation, and B2B wholesalers. It's the other half of a network that now connects more than $4.5 million in inventory.
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